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We live in a treat culture - and gen Z is splurging on snacks | Arwa Mahdawi

By The Guardian   |   Oct 16, 2024 at 06:02 AM EST
We live in a treat culture - and gen Z is splurging on snacks | Arwa Mahdawi

In times of hardship, people seek affordable luxuries like $19 smoothies. Erewhon, a trendy grocery store in LA, attracts influencers with pricey snacks. This "little treat culture" trend reflects the desire for indulgence in trying times.

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