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Warner Bros. Discovery says it will beef up ads on its Max streaming service

By Business Insider   |   Nov 7, 2024 at 02:44 PM EST
Warner Bros. Discovery says it will beef up ads on its Max streaming service

Warner Bros. Discovery's Max streaming service plans to increase ads to boost profitability, aiming for more ad scale and innovation. Despite growth in subscriptions and profits, Max remains a minor player in streaming.

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