VF Stock Soars as Company Sells Supreme Brand to Ray-Ban Owner EssilorLuxottica

By Yahoo! Finance | Jul 17, 2024 at 06:23 PM EST

VF Corporation's turnaround efforts include selling Supreme brand to EssilorLuxottica for $1.5 billion. VF CEO Darrell cited limited synergies with Supreme's unique model. The move expands EssilorLuxottica's portfolio beyond eyewear, targeting new markets and creativity.

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