I'm a seasoned angel investor. Here's what I'm looking for from entrepreneurs -- and what makes me turn them down.

By Business Insider | Nov 3, 2024 at 07:25 AM EST

William Reeve, an angel investor and CEO of Goodlord.co, shares insights on his investment journey. With over 60 investments, Reeve values supporting entrepreneurs beyond funding. He emphasizes investing in people and businesses you know to maximize success in angel investing.

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