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China's Latest Livestream Sensation: Shopping With a Game of Chance

By The New York Times   |   Nov 14, 2024 at 12:08 AM EST
China's Latest Livestream Sensation: Shopping With a Game of Chance

Blind box livestreaming in China has become a popular e-commerce trend, offering a game of chance to viewers for a low cost. With addictive potential, consumers can spend significant amounts on cheap, collectible trinkets.

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