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BYD's global expansion push runs into stiff Japan test

By Yahoo! Finance   |   Sep 4, 2024 at 09:54 PM EST
BYD's global expansion push runs into stiff Japan test

BYD is increasing efforts in Japan by introducing EV charging stations and incentives to boost sales. Despite challenges, the company aims to penetrate the Japanese market by offering discounts, marketing campaigns, and enhancing performance and affordability to appeal to Japanese consumers.

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