After Taylor Swift's mega endorsement, it took just one hour for the Harris-Walz campaign to start selling friendship bracelets

By Business Insider | Sep 11, 2024 at 01:20 AM EST

The Harris campaign released exclusive "Harris-Walz Friendship Bracelets" inspired by Taylor Swift's lyrics. The merchandise aims to appeal to Gen Z voters and follows a trend of concertgoers trading handmade bracelets. The campaign has also collaborated with top fashion designers for its merchandise collection.

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