Purple Innovation, Inc. Major Shareholders & Ownership History
| Major Shareholder Name | Reporting Date | Shares Held | Market Value | Change in Shares | Ownership |
|---|---|---|---|---|---|
| COLISEUM CAPITAL MANAGEMENT, LLC | 02/14/2025 | 46.86 M | $36.55 M | 0.00% | 43.58% |
| NO STREET GP LP | 02/14/2025 | 4.90 M | $3.83 M | -25.13% | 4.56% |
| BLACKROCK, INC. | 02/07/2025 | 4.25 M | $3.32 M | 0.87% | 3.96% |
| FMR LLC | 02/13/2025 | 3.64 M | $2.84 M | -30.82% | 3.39% |
| VANGUARD GROUP INC | 02/11/2025 | 2.97 M | $2.32 M | 0.12% | 2.76% |
| WASATCH ADVISORS LP | 02/13/2025 | 2.80 M | $2.18 M | 0.00% | 2.60% |
| GEODE CAPITAL MANAGEMENT, LLC | 02/12/2025 | 1.35 M | $1.05 M | 0.08% | 1.25% |
| STATE STREET CORP | 02/14/2025 | 1.24 M | $964,904 | 3.33% | 1.15% |
| DYNAMIC ADVISOR SOLUTIONS LLC | 01/21/2025 | 901,176 | $702,917 | 27.50% | 0.84% |
| INVENOMIC CAPITAL MANAGEMENT LP | 02/14/2025 | 795,176 | $620,237 | 100.00% | 0.74% |
| TRUIST FINANCIAL CORP | 01/31/2025 | 629,032 | $490,645 | 32.43% | 0.59% |
| JPMORGAN CHASE & CO | 02/12/2025 | 608,144 | $474,353 | 2,140.19% | 0.57% |
| NORTHERN TRUST CORP | 02/14/2025 | 460,649 | $359,307 | -3.80% | 0.43% |
| CHARLES SCHWAB INVESTMENT MANAGEMENT INC | 02/06/2025 | 435,003 | $339,302 | -5.15% | 0.40% |
| MORGAN STANLEY | 02/14/2025 | 378,336 | $295,102 | 21.80% | 0.35% |
| UBS GROUP AG | 02/14/2025 | 347,462 | $271,020 | 1,194.13% | 0.32% |
| STRATOS WEALTH PARTNERS, LTD. | 01/27/2025 | 296,189 | $231,027 | -89.50% | 0.28% |
| BRIDGEWAY CAPITAL MANAGEMENT, LLC | 02/14/2025 | 295,000 | $230,100 | 0.00% | 0.27% |
| INVESCO LTD. | 02/13/2025 | 257,277 | $200,676 | -12.52% | 0.24% |
| GOLDMAN SACHS GROUP INC | 02/11/2025 | 229,769 | $179,220 | 45.33% | 0.21% |
| NUVEEN ASSET MANAGEMENT, LLC | 02/14/2025 | 228,036 | $177,868 | 0.00% | 0.21% |
| SQUAREPOINT OPS LLC | 02/14/2025 | 178,052 | $138,881 | 219.70% | 0.17% |
| DIMENSIONAL FUND ADVISORS LP | 02/13/2025 | 177,022 | $138,297 | 0.00% | 0.16% |
| TUDOR INVESTMENT CORP ET AL | 02/14/2025 | 150,649 | $117,506 | 0.00% | 0.14% |
| DIVISADERO STREET CAPITAL MANAGEMENT, LP | 02/14/2025 | 138,605 | $108,112 | 0.00% | 0.13% |
| BANK OF NEW YORK MELLON CORP | 02/04/2025 | 135,071 | $105,356 | 0.00% | 0.13% |
| SUSQUEHANNA INTERNATIONAL GROUP, LLP | 02/14/2025 | 107,453 | $83,813 | 64.44% | 0.10% |
| CI PRIVATE WEALTH, LLC | 02/10/2025 | 103,500 | $80,730 | 0.00% | 0.10% |
| B.O.S.S. RETIREMENT ADVISORS, LLC | 01/21/2025 | 100,000 | $78,000 | 100.00% | 0.09% |
| TOWNSQUARE CAPITAL LLC | 02/13/2025 | 93,669 | $73,062 | 100.00% | 0.09% |
| RHUMBLINE ADVISERS | 01/30/2025 | 92,523 | $72,157 | 3.81% | 0.09% |
| CITADEL ADVISORS LLC | 02/14/2025 | 89,600 | $69,888 | 93.94% | 0.08% |
| BARCLAYS PLC | 02/13/2025 | 85,627 | $67,000 | 14.47% | 0.08% |
| COMMONWEALTH EQUITY SERVICES, LLC | 02/10/2025 | 83,050 | $65,000 | -0.21% | 0.08% |
| CRUMLY & ASSOCIATES INC. | 02/03/2025 | 81,763 | $63,775 | 0.00% | 0.08% |
| PRICE T ROWE ASSOCIATES INC /MD/ | 02/14/2025 | 66,646 | $52,000 | 0.00% | 0.06% |
| ALLIANCEBERNSTEIN L.P. | 02/12/2025 | 64,870 | $50,599 | 0.00% | 0.06% |
| PATRIOT FINANCIAL GROUP INSURANCE AGENCY, LLC | 01/22/2025 | 61,652 | $48,089 | 5.47% | 0.06% |
| DEUTSCHE BANK AG\ | 02/14/2025 | 56,698 | $44,224 | 0.00% | 0.05% |
| BANK OF AMERICA CORP /DE/ | 02/14/2025 | 55,984 | $43,668 | 45.12% | 0.05% |
| CITIGROUP INC | 02/12/2025 | 45,962 | $35,850 | 10.21% | 0.04% |
| PLATFORM TECHNOLOGY PARTNERS | 01/28/2025 | 35,000 | $27,300 | 0.00% | 0.03% |
| WELLS FARGO & COMPANY/MN | 02/13/2025 | 34,782 | $27,130 | 26.43% | 0.03% |
| MIRAE ASSET GLOBAL ETFS HOLDINGS LTD. | 02/14/2025 | 32,282 | $25,180 | 4.54% | 0.03% |
| QUADRANT CAPITAL GROUP LLC | 02/13/2025 | 31,250 | $24,375 | 0.00% | 0.03% |
| SUSQUEHANNA INTERNATIONAL GROUP, LLP | 02/14/2025 | 30,500 | $23,790 | -5.57% | 0.03% |
| 02/14/2025 | 29,477 | $30,951 | -58.14% | 0.03% | |
| 02/13/2025 | 29,477 | $30,951 | -58.14% | 0.03% | |
| COREBRIDGE FINANCIAL, INC. | 02/11/2025 | 28,271 | $22,051 | -7.02% | 0.03% |
| CAPROCK GROUP, LLC | 01/23/2025 | 27,420 | $21,388 | 35.63% | 0.03% |
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Purple Innovation, Inc. institutional Ownership - FAQ's
During the previous two years, 107 institutional investors and hedge funds held shares of Purple Innovation, Inc.. The most heavily invested institutionals were:
Coliseum Capital Management, LLC: 46.86 M
No Street GP LP: 4.9 M
BlackRock, Inc.: 4.25 M
FMR LLC: 3.64 M
VANGUARD GROUP INC: 2.97 M
WASATCH ADVISORS LP: 2.8 M
70.98% of Purple Innovation, Inc. stock is owned by institutional investors.
Institutional investors have bought a total of 81.30 M shares in the last 24 months. This purchase volume represents approximately $53.11 M in transactions.