I would love to meet the person whose sole job is “What else can I slap Trump’s name on”. In case you missed it, the Trump Organization (led by Eric and Don Jr.) has just announced that they’re entering the wireless game with all the confidence of a guy who thinks he can fix your marriage after one episode of Dr. Phil. Yes, really.
(Source: Giphy)
The new reveal includes Trump Mobile, its $499 T1 Phone, and the “47 Plan” which costs $47.45 per month (get it? 47th president?). ‘Merica! How in the hell are they doing this, you ask? Simple, Trump Mobile will piggyback off the big boys (think: AT&T, Verizon, T-Mobile) using MVNO resale deals. Which means you get the same coverage as the carriers, just with a little more gold plating and a lot more ALL CAP texts. Spoiler: This is the same model used by Mint Mobile (before T-Mobile acquired it)... so obviously, it’s been proven to work.
(Source: Wall Street Journal)
As for the specs of the phone, they’re actually not terrible. The T1 includes a 6.8-inch AMOLED, Android 15, 12GB RAM, 256GB storage, and a 50MP main camera. But the big win here is that they're claiming this bad boy will be "designed and built in the U.S." If you recall, this is a yuuuge deal mainly because no major smartphone manufacturer currently produces domestically, which means the Trump Organization is either about to pull off the manufacturing miracle of the century or they're stretching the definition of "built" in America.
And yet, the timing here is even more of a chef's kiss. Tim Cook and the boys have literally been cooked with Trump’s recent tariff chaos. However, while iPhones are predominantly stuck being birthed inside of sweatshops across the jungles, the Trump family business is basically saying “fine, we’ll do it ourselves”. Translation: If you’ve never seen a real life “hold my beer” moment… this is it.
(Source: Giphy)
Now with that said, none of this is actually being built or operated by the Trump Organization. Per the fine print, it’s a licensing deal. Which means Don Jr. and Eric get to cash those checks while someone else handles customer complaints from salty boomers whose gold phones don’t sync to Truth Social. If it flops, they’ll shrug it off; if it slays, they’ll take credit faster than Trump with a bull market.
For investors, the real play is the branding hustle. For context, Trump pulled in $8 million from licensing agreements this year alone… which to be fair, nobody does “turning my name into a product” better than the Don. Meaning, the risk is basically zero. Especially when you consider that while the big three carriers own the turf… everyone else is just paying rent hoping their customers don’t touch grass and realize they can get the same service for half the price. And that’s precisely Trump Mobile’s edge.
(Source: Giphy)
Of course, it’s only natural that critics are losing their collective minds over the ethic implications here (think: Lib girl crying). But honestly, this is just the latest in a long line of Trump-branded everything. The man has slapped his name on steaks, vodka, and universities. A phone was inevitable. Which is why the real question though is whether this will succeed.
My answer? Well, considering that “success” will be determined whether the MAGA crowd shows up in droves to cap it, you can bet your tail it’ll cause a frenzy. Meaning, keep your eyes on this story and place your bets accordingly. Maybe that falling knife called Trump Media doesn’t look too bad after all, ehh? (*cough* BTFD *cough*). Until next time, friends…
At the time of publishing, Stocks.News holds positions in Apple, Verizon, and AT&T as mentioned in the article.
Did you find this insightful?
Bad
Just Okay
Amazing
Disclaimer: Information provided is for informational purposes only, not investment advice. We do not recommend buying or selling stocks. Stock price discussions are based on publicly available data. Readers should conduct their own research or consult a financial advisor before investing. Owners of this site have current positions in stocks mentioned thru out the site, Please Read Full Disclaimer for details Here https://app.stocks.news/page/disclaimer