Trade Desk (NasdaqGM:TTD) Integrates Bell Media's First-Party Data Into Kokai Platform

By Yahoo! Finance   |   2 weeks ago
Trade Desk (NasdaqGM:TTD) Integrates Bell Media's First-Party Data Into Kokai Platform

The collaboration between Bell Media and The Trade Desk has boosted the latter's stock price by 28%, showcasing a strategic move towards AI and privacy-conscious advertising. The company's focus on AI and reorganization signals strong potential for revenue and earnings growth.

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