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PR campaign may have fuelled food study backlash, leaked document shows

By The Guardian   |   2 weeks ago
PR campaign may have fuelled food study backlash, leaked document shows

The Eat-Lancet report suggested a shift to a plant-based diet for environmental reasons but faced fierce online attacks fueled by vested interests. Despite the backlash, the report has been highly influential, prompting calls for more constructive dialogue.

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