Meta Becomes Hollywood's Sugar Daddy, Offering Big Bucks for VR Content That Doesn’t Suck…

Meta is now Hollywood’s sugar daddy, waving around cash and asking Disney “how much you cost?”. The mission: get exclusive, premium content for its next-gen VR headset… codename “Loma”, because of course. 

(Source: Giphy) 

In short, plagiarizer and chief, Mark Zuckerburg is pitching deals to Bob Iger, A24, and any production company not currently stuck in SAG-AFTRA mediation, offering millions for the privilege of slapping Star Wars, arthouse trauma, and whatever else will make VR look less like a tech nerd tax write-off and more like the next iPhone. And apparently, the offer is so generous, they’ve even got James Cameron’s Lightstorm Entertainment on the hook. 

(Source: Wall Street Journal) 

As for Loma, the goal is the exact opposite of the poorly chosen generic name, Meta’s attempt to not look like an absolute goober in public. The design is a chunky pair of glasses connected to a pocket puck… landing somewhere between “future of computing” and “what your uncle wears to watch the horse races.” Pricewise, it’ll drop somewhere north of the Quest’s $300 but south of Apple’s $3,500 Vision Pro disaster, which puts it firmly in the “expensive enough to hurt, cheap enough to impulse buy if you hate yourself” category. 

However, Meta’s angle on this is clear: exclusive content is the only thing that might keep Loma from collecting dust next to my Wii Fit board. Unlike Apple, who apparently thought a Weeknd concert was enough to move $3,500 face computers, Meta is actually paying for the good sh*t. They want Star Wars, A24 fever dreams, maybe even something you’ll actually rewatch… because, let’s face it, last time I checked, nobody is willing to spend a grand just to play Beat Saber 2: Electric Boogaloo LOL.

(Source: The Verge) 

Plus, don’t forget, Meta absolutely needs this to work. Perhaps you’ve heard, but Reality Labs hemorrhaged $17.7 billion last year on $2.1 billion of revenue. Bigly. Of course, two million Ray-Ban AI glasses have sold since 2021, so Meta has some proof in the pudding… but still, they are in a knife fight with competitors. For instance, Google is currently burning money on “100 Zeroes,” their own VR/AR/AI film initiative, meanwhile Apple is trying to figure out how to avoid getting its hardware tariffed to death. 

Now of course, looking at it apples to apples, Meta clearly has some form of a leg up… especially considering Zuck is promising studios a juicy exclusivity window (whereas, after the window, the content can land on real streaming platforms). However, the real headline is that Meta is literally trying to sell VR to normies with content FOMO, deployed with Hollywood’s finest IP. 

(Source: Giphy) 

But while that does sound lucrative, nothing is set and stone. No deals have been inked yet, but the word is out… and Meta is definitely shopping. As for investors, the energy remains to be seen. Share’s inched up 0.32% yesterday, but today could be a different story. Only time will tell, meaning keep your eyes open and place your bets accordingly. Until next time, friends… 

Stocks.News holds positions in Apple, Google, Meta, and Disney as mentioned in the article.