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Levi's CEO Michelle Gass bets on India, China and women's fashion to grow the brand to $10 billion

By CNBC   |   1 month ago
Levi's CEO Michelle Gass bets on India, China and women's fashion to grow the brand to $10 billion

Levi's, a 170-year-old denim icon, stays relevant by transforming into a lifestyle brand under CEO Michelle Gass. The first female CEO is making bold moves to grow the business to $10 billion, focusing on markets like India and China, and enhancing the women's category.

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