GM Just Took a Savage Shot at Ford’s EV Plans… And It’s Getting Personal

If you grew up in the Detroit area like me (yes, I know it’s sad), you probably thought General Motors, Ford, and Chrysler were the untouchable kings of the road. 

They ruled the ‘50s, ‘60s, and ‘70s like a trio of greasy-knuckled car-building gods. Back then, these three titans produced a staggering 75% of the world’s cars. That’s right, almost every car you saw cruising down the highway or parked at a drive-in was born in Detroit.

(Source: City Tour Detroit)

But let’s flash-forward to today. The Big Three’s grip on the auto world is slipping faster than a 1997 Dodge Neon transmission. These days, they collectively hold just 25% of the global auto market. And, oh, how the mighty have fallen (especially when it comes to the electric vehicle game).

Let’s start with Ford, the original Built Ford Tough crew. Yeah, not so tough when your EV division is losing a casual $1.1 billion in EBIT last quarter. Ford’s been scrambling like a middle schooler trying to finish homework before class. They’ve recently announced a big pivot—bringing hybrids back into the fold (like an aging rock band adding an acoustic set to win back fans).

Now, to their credit, Ford’s not going down without a fight. They’ve got this so-called “Skunkworks” team in California, staffed by ex-Tesla, Rivian, and Apple execs, with one mission: build a low-cost, world-beating EV that can take on China’s BYD and Geely. Think of it like the Avengers, but instead of saving the world, they’re trying to save Ford from getting smoked in the EV race.

Ford CEO Jim Farley’s really hyped about this team too, talking up their ‘secret sauce’ like they’ve got the Colonel’s 11 herbs and spices, but GM’s not buying it.

Enter General Motors President Mark Reuss, who took the mic at GM’s Investor Day and threw shade like he was auditioning for a reality TV reunion special. His target? Ford’s fancy Skunkworks team. “We don’t need to create a Skunkworks to create affordable electric vehicles,” Reuss bragged. “We know how to do this.” Translation: Ford, we see your California dreamin’ and raise you a next-gen Chevy Bolt that’ll supposedly be a moneymaker.

(Source: Wards Auto)

Reuss claims the 2026 Chevy Bolt will have all the bells and whistles and still turn a profit. He even hinted it’ll come in at a lower price point, just to make sure everyone knows who’s winning the cheap EV war. GM’s going in hard on Ford here, and with good reason. After all, GM just overtook Ford as the #2 EV seller in North America, with over 70,000 electric vehicles sold through September. Ford’s still hanging around with about 67,000 EVs sold, but that’s like showing up to a drag race with a Prius (sure, you’re there, but no one’s impressed).

Now, let’s not get carried away with all this chest-pounding. Both Ford and GM are still hemorrhaging cash on EVs like they’ve never seen a budget spreadsheet. GM, in particular, is staring down some gnarly losses ($5 billion to be exact) on their EV and battery tech investments. But GM’s keeping the faith, predicting they’ll reach profitability in the EV game by 2025, just as Ford’s hoping its Skunkworks squad can cook up a hit EV ride by 2027.

The truth is, neither of these auto giants have this EV thing fully figured out yet. But that hasn’t stopped them from taking shots at each other like a couple of washed-up fighters trying to hype their next bout. 

For now, Detroit’s Big Three might still be royalty, but in the EV world? Let’s just say the crown’s a little shaky.

P.S. I know It’s the weekend, so I’ll make this quick. We've successfully predicted up to 16 triple-digit (100% or more) opportunities nearly every single week for the past four months... and our next alert is set to be released early next week. Meaning, if you haven't done so yet, I'd highly suggest clicking here ASAP and joining the 2,000+ Stocks.News Premium Members.

Stock.News has positions in Ford, Tesla, and Apple.