There’s a fine line between confidence and full-blown economic hallucination… and the market just did a keg stand on it. The S&P 500 just kissed 6,297.36 on the lips for a record close (its ninth of the year), while the Nasdaq also rolled a natural 20, closing at an all-time high of 20,884.27. Meanwhile, the Dow lumbered behind with a gain of 229 points.
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To start it off, earnings season is in full swing and the sugar high is real AF. Case in point: PepsiCo (+7.5%) pulled a full-on comeback arc, crushing earnings with international sales leading the charge. It also didn’t hurt that Trump and RFK went full Degen X on Coca-Cola for causing America’s obesity problems. Additionally, United Airlines popped +3% as they also joined the “surprise beat” chorus, despite herding people like livestock for $500 and a measly Biscoff (gross).
As a whole, about 50 S&P companies have reported so far. 88% crushed estimates. And by “crushed,” I mean they stepped over the laughably sandbagged expectations Wall Street spoon-fed them a month ago. But still… beats are beats, and the tape doesn't lie. Bigly. With that said, earnings wasn’t the only factor stealing the show today, because we just got word that the economy refuses to die. For instance, initial jobless claims dipped 7,000 to 221,000 and retail sales beat expectations with a 0.6% jump. Translation: Americans are still working and spending like they just got a second stimulus check and a divorce settlement. Which is exactly how J-Poww likes it.
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Elsewhere, Netflix mooned +2% after getting the Bernstein blessing with a new price target of $1,390. Why? Because they’re literally the only company out there consistently cashin’ checks and snappin’ necks in streaming. Earnings beat and 16% revenue growth, anyone? Lucid, also mooned a big swingin’ +36% after Uber said it’d deploy 20,000 of their electric Batmobiles over the next six years. That’s… a generous timeline. Meanwhile, Monarch Casino surged +20% due to the fact Americans somehow have extra discretionary income to blow on slots.
Oh, and 27 S&P names hit 52-week highs Nvidia, Microsoft, Oracle… all, all-time highs. That includes Broadcom, Caterpillar, and Palantir who are in fact, also melting faces off. For investors, the rally is real, but so is the tension. The market’s acting like the soft landing already landed… but be careful, earnings beats are front-loaded, data’s still volatile, and Trump still has some tariff “bidness” to tend to as we approach August 1st.
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Meaning, if you’re long, Stay nimble. If you’re short? You’re early. If you’re in cash waiting for a “better entry,” congrats, you’ve invented market purgatory. We’re in a moment where fundamentals kinda matter again, and the path of least resistance is still looking up. So don’t overthink it. Just make sure you’re not the last to leave the party when the music cuts. Until next time, friends…
If you read all of this, congrats for having a 10 second attention span (better than me). As always, here’s our heatmap for today.
At the time of publishing, Stocks.News holds positions in Pepsi Co, Coca-Cola, United Airlines, Microsoft, Uber, and Netflix as mentioned in the article.
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