Coca-Cola and Bacardi testing canned rum and cokes

By CNBC | Sep 17, 2024 at 03:05 PM EST

Coca-Cola and Bacardi are teaming up to launch a rum and coke canned cocktail, tapping into the fast-growing market. With plans for an international rollout and potential U.S. launch in 2025, the move aligns with the rising popularity of premixed cocktails.

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