Amazon cloud executives share their latest AI strategies, and why choice matters more than owning the top model

Amazon cloud executives share their latest AI strategies, and why choice matters more than owning the top model

Amazon highlighted the diversity of AI models supported by its Bedrock tool during re:Invent. The company emphasizes providing customers with more choices, unlike competitors focused on powerful in-house models. This strategy aligns with the trend of using multiple models for different use cases.

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