SXSW 2025 live coverage: Mark Cuban is bullish on AI, Rivian is 'literally everywhere,' and Conan O'Brien gets a Doom Hammer

TechCrunch is covering SXSW 2025, focusing on the AI-centric era. The event features tracks on the creator economy, startups, and gaming. Notable figures like Activision Blizzard's president and Conan O'Brien discussed the gaming industry's influence on entertainment.